Attention Rebel Brands, Founders and Entrepreneurs Who Want To Grow  But Hate 'Traditional' Marketing

Get How To Start A Cult Today for $4.99 and... 

I'll Show You How I Discovered A Simpler, More Effective Way To Attract 'Perfect Fit' Clients Who Love What You Do So You Can Build An Unf*ckablewith Brand That Makes Your Competition Irrelevant... 
... Just By Starting A Cult

In this book, I'll show you the bold cult-building approach that showed me a simple, rebellious and fun way to attract 'perfect fit' clients who f**king love you and won't stop talking about you to anyone who will listen. I'll also give you the exact blueprint to start building your cult following in 7 days.

Dear Rebel Entrepreneur, Biz Owner, Coach or Brand Owner:

Want to discover the absolutely RIDICULOUS way I discovered to build a business and brand that obliterates the competition?

Do you want to see how you can throw away the old BORING way of doing marketing and community building and replace it with a SIMPLE, FUN and HIGHLY EFFECTIVE way of building a brand and selling more?

Want to discover how to transform an audience into a cult following so they not only love what you do but also go out and RECRUIT more followers for you?

And, want to find out how you can do all this by dramatically reducing the amount of time, effort and eye-gougingly painful effort you have to put in on social media and groups to get them working?

I'd love to tell you I was the genius who invented this unbelievable approach, but I'd be lying.

Because I discovered this by accident when I scaled my podcast and community without realising I'd stumbled onto a system that was simple, repeatable and - most importantly - fun:

In fact, I managed to build a cult brand in less than TWO hours a week without realising it. (Imagine if I'd been trying...!)

And it transformed my business and how I helped others build their brands and market their businesses FOREVER.

Since then, I've perfected this approach and have consulted with 100s of business owners, entrepreneurs and coaches to help them build their own 'cult' communities and explode their sales... without the burnout.

It's the process I use for all my businesses and brands. And it all started with a little podcast.

Want to see how?

This Book Gives You The 7-Step Process To Simplify Your Sales, Marketing And Community Building To Create A Brand With A Cult Following

So...

If you want to attract more of your ideal clients (and repel those who drain your energy and time)...

If you want to cultivate a following, an audience or community around your business or brand who love what you do and can't wait to tell others about you...

If you want to discover a way of replacing ALL of your current marketing for a system that is simple, effective and a helluva lot of fun...

If you want to step out of the game your competitors are playing and start focusing on building a stronger foundation for your business...

... and, in doing so, leaving your competition irrelevant and at the mercy of the ever-shifting market and changing buyer behaviour...

... then you may like what I show you in How To Start A Cult. 

This is only for the good guys, though...

So if you're doing good and you've got a great product or service. 

And you're not a complete d-bag and are committed to serving your audience and creating something that has an impact, and that matters to your followers...

The book on this page will show you how to...

Simplify Your Marketing, Brand And Community Building By Learning The Way of The Cult

Inside How To Start A Cult, I share with you the exact process I discovered for launching and growing a brand with a cult following that works with ANY business.

If you have not launched a brand,  business or community yet, it will show you how to do so in 30 days or less.

If you already have a brand or business and you want to kickstart your growth, it will show you how to transform your existing audience into a cult-like following to help you grow like crazy.

If your business is struggling along and is also at the stage of needing to apply the paddles, it will help you turn it around and bring it back to life again.

Or if you have a community or group that is lifeless, limp and in need of an injection of action, you may have just stumbled across the last marketing book you'll ever need.

Plus, I'll reveal the method I use to turn cold readers and connections into super-evangelical followers who are desperate to get out there and share what you have with the world

(seriously, it's like having a VOLUNTEER sales team out on the road working while you sleep)

But that's not the best part. I'll show you how to do all of this...

Attract 100s Of 'Perfect Fit' Clients, Turn Them Into Devoted Followers Who Love What You Do and Do It All Without Burning Out and Spending Thousands of $$$ 

What readers are saying about 
How To Start A Cult

"A great story as well as useful insight to creating a brand that is loved rather than just known"

"This is engaging and actually genuinely very funny to read. A complete contrast to all the tedious marketing self-help books out there."

"Thoroughly enjoyable and thought-provoking read. The suggested approach and strategy is well considered and clearly successful."

"I couldn't put this book down. Bloody brilliant!"

How (accidentally) starting a cult changed everything for me

Want to discover how to build a cult following for your business, brand or community? (So you never again need to worry about the competition turning their heads...)

Do you want to see how to stand out in a sea of dull, vanilla-ass options your ideal clients or customers are faced with every day? (They'll be relieved someone has finally given them something different as an option...)

Would you like to learn the method that attracts more of the right kind of followers, repels the people you absolutely do not want to work with and effortlessly builds trust so you become their next best friend?

Are you ready to start your own cult or transform your relationship with your current audience so you build a cult-like following?

Back in 2018, I was struggling to grow my marketing agency and was desperate for a new way to help me break through - both for myself and my clients.

The 'traditional' way of marketing and building a brand is a lot of work – as you may know.

At the same time I was growing my agency, I was also recording a podcast in my spare time with a friend.

Every week, we'd spend an hour or so chatting, and we'd release an episode.

Slowly but surely, it started to grow... but it was just a hobby, right?

As the years went on, we started to attract bigger guests, more opportunities, offers of presenting and speaking work, bigger sponsors...

... all the while having fun with our community, who bought our (admittedly) terrible merch consistently.

One day, someone asked me about how this community had grown and whether I would give a talk on the subject to other businesses.

Being a pro copywriter, I said yes and promptly gave it the most controversial title I could think of...

"How To Start A Cult"

Little did I know this opened the way for a realisation of a better way to grow a business and brand that was simpler, more fun, and ultimately more effective.

And it didn't even feel like work – which was the biggest surprise.

I reveal the full story in the book.

I also share how to do exactly what we did when we built our community and brand.

And the 7 key steps that I now apply to any business,  brand, community or coaching business I work with to ensure they achieve cult-like status.

You, too, can unlock the path to a better way of building your brand or business.
Get Your Copy Today!

How To Start A Cult

The book you can buy on this page is called How To Start A Cult and it does exactly what it says on the tin.

(Although to be clear, this is a digital copy of the book, not one manufactured in metal...)

Inside the book is my 7-Step CultBrand Method.

It's the method I used to create a No.1 award-winning podcast and community.

It's the method I used to grow multiple businesses and brands for myself and for my clients. 

And it's the method I coach 1000s of business and brand owners, coaches and community leaders on how to implement so they can attract more followers. 

You can buy the book if you want.

It's only $4.99.

And I want to be completely transparent with you.

If you like the book, maybe you'll become a client and work with my team to guide you through the process of starting or growing the cult following for your brand.

Or maybe you'll join one of the programs where I guide you through the process to get more attention, grow your audience and make more sales

Or maybe not.

Regardless of what you do after you read the book, you will certainly get the full force of everything I have learnt over the last 10+ years of building businesses and brands. 
Here's Some of What You'll Discover Inside The Book:
  • Why brand loyalty is dead – and why your business may already be finished (unless you take this one step)
  • ​How we can take the positive lessons from cult leaders and cult groups to use to our advantage without being manipulative or coercive (there’s a big difference with intent) 
  • ​Why great businesses don’t always build great brands (and what to do about it)
  • ​The No.1 reason why most people don’t follow the CultBrand Method (and why it may not be right for you either…)
  • ​How to connect with your ideal clients the right way so they become inextricably tethered to your brand 
  • ​Why building a cult following is the foundation for growing a stronger brand (it’s all about belonging and identity)
  • ​How building a cult following transforms the 6 biggest weaknesses in your business into your 6 biggest strengths
  • ​I accidentally started a cult following and grew it with the minimum of effort, all thanks to this one factor that kept me consistent and focused (it’s the No.1 hack for consistency)
  • ​Why you’re never going to get the insight you need from focusing on unicorn brands like Apple and Tesla (and who to search out instead) 
  • ​How we managed to build a community that became self-perpetuating within weeks (so we could avoid wasting time and effort trying to get people to engage)
  • ​Why constantly breaking the rules is the only way to grow a business, brand or following (and when NEVER to break the rules)
  • ​The 7 steps to starting and growing a cult following that attracts ‘right fit’ clients and makes your competitors irrelevant
  • ​How to get your most devoted followers to become your very own remote sales team recruiting more followers while you sleep
  • ​Why your followers will buy from you again and again when the act of buying is more than a transaction (here’s why you need The Hierarchy)
  • ​
And a whole lot more…
The book also includes exercises and examples to help you get started with the CultBrand Method I reveal in this book. 
The Methods I Teach You In This Book Work Even If You Don't Want To Start A Cult Following 
Look, I get it. All this talk about starting and growing cults and 'indoctrinating' followers may be a little too intense.

I mean, imagine what your team is going to say when you rock up and tell them... 

"Hey, guys, new plan... we're going to start a cult!"

The great thing is a) you don't have to tell them, and b) you don't have to choose to build a fully-fledged cult following (if you don't want to - although I highly recommend it).

The CultBrand Method I show you in this book reveals principles of human psychology, influence and persuasion that have worked for millennia.

Regardless of whether you wrap what you will learn in a cult or if you're happy to build your brand or business using a few of these principles, they will work.

Of course, when you choose to put EVERYTHING into action, you will create something pretty special.

But it's up to you.

Take the principles you learn in How To Start A Cult and apply them, and very soon, you will find you're gaining more visibility, getting more attention, attracting more of the right clients and opportunities than you've ever done.

You just need to learn the system...

Real Reviews From Readers Of How To Start A Cult

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